Privacy Policy
Effective date: 15 February 2025
We respect your privacy. This Privacy Policy explains how Neutral Axis Forum collects, uses, shares, and protects your information when you visit our website or interact with us.
1. Who we are
Neutral Axis Forum (“we”, “us”, “our”) is the data controller for personal data processed via this website.
Contact: [email protected] • +444506827389 • 15 Campbell Route Lake Andrewmouth, ME14 4NL, UK
2. Information we collect
2.1 Information you provide directly
- Contact details (name, email, phone) when you submit our contact form or email us.
- Project details and preferences when requesting quotes or bookings.
- Billing information and addresses for payments or invoices.
2.2 Information collected automatically
- Usage and device data (IP address, browser, device type, referring URLs, pages viewed, time on page) via analytics cookies.
- Cookie preferences stored locally (e.g., analytics, experience improvement).
2.3 Information from third parties
- Analytics services (Google Analytics) and advertising pixels (Meta/Facebook Pixel) as detailed below.
3. How we use your information
- Provide and improve our website, content, and services.
- Respond to enquiries, provide quotes, and manage bookings.
- Process payments and send invoices/receipts.
- Personalize experience (where you consent) and analyze website performance.
- Maintain security, prevent fraud, and comply with legal obligations.
Legal bases (UK/EEA)
- Consent (Article 6(1)(a)) for analytics/experience cookies and certain marketing.
- Contract (Article 6(1)(b)) to provide requested services and support.
- Legitimate interests (Article 6(1)(f)) to maintain and improve our site and services.
- Legal obligation (Article 6(1)(c)) for tax, accounting, and regulatory requirements.
4. Cookies and similar technologies
We use cookies to operate our site, improve user experience, and run analytics. You can manage your preferences anytime via the cookie banner “Customize” button.
- Strictly necessary cookies: required for core site functionality. Always on.
- Analytics cookies: help us understand usage and improve content (consent-based).
- Experience improvement: UI/UX enhancements such as remembering preferences (consent-based).
Our banner stores your preferences in your browser’s local storage as “cookieConsent”. You can also control cookies via your browser settings.
5. Analytics and advertising
Google Analytics
We use Google Analytics to understand how visitors interact with our site. Data may include IP address (truncated/pseudonymized depending on settings), device, and usage patterns.
Opt-out resources: Browser add-on and How Google uses data.
Meta/Facebook Pixel
We use the Meta Pixel to measure page views and improve our marketing. Learn more at Meta’s Privacy Policy and adjust ad preferences in your Meta account.
6. Sharing your information
- Service providers acting on our behalf (hosting, analytics, email, payment processors) bound by contractual confidentiality and data protection obligations.
- Authorities or third parties where required by law or to protect our rights.
- Business transfers in the event of a reorganization, merger, or sale of assets.
We do not sell your personal data.
7. International transfers
Where data is transferred outside the UK/EEA, we rely on appropriate safeguards such as Standard Contractual Clauses or equivalent lawful mechanisms.
8. Data retention
We retain personal data only as long as necessary for the purposes set out in this Policy, including to provide services, comply with legal obligations, resolve disputes, and enforce agreements.
- Enquiry and booking records: up to 6 years after final interaction for legal/accounting reasons.
- Analytics data: per provider’s retention settings (typically 14–26 months).
9. Your rights
If you are in the UK/EEA, you have the right to request:
- Access to your personal data and a copy of it.
- Rectification of inaccurate or incomplete data.
- Erasure (“right to be forgotten”) in certain circumstances.
- Restriction of processing in certain circumstances.
- Data portability where technically feasible.
- Objection to processing based on legitimate interests and to direct marketing.
- Withdrawal of consent at any time where processing relies on consent.
You may lodge a complaint with your local data protection authority. In the UK, this is the ICO (ico.org.uk).
To exercise your rights, email [email protected].
10. Security
We implement technical and organizational measures appropriate to the risk, including transport encryption (HTTPS), access controls, and data minimization. No method of transmission or storage is 100% secure; we cannot guarantee absolute security.
11. Children’s privacy
Our website is not intended for children under 13. We do not knowingly collect personal data from children. If you believe a child provided us data, contact us to request deletion.
12. Do Not Track
Some browsers offer “Do Not Track” signals. Our site currently does not respond to such signals. You can control analytics via our cookie banner and the resources linked above.
13. Changes to this Policy
We may update this Policy from time to time. Material changes will be posted here with an updated effective date.
Last updated: 15 February 2025
14. How to contact us
Email: [email protected]
Phone: +444506827389
Address: 15 Campbell Route Lake Andrewmouth, ME14 4NL, UK